![]() “Adding items that contain fruit pieces and nuts (praline or fat coated) also provide some feel-good aspects to dairy products like ice cream when they are usually seen as a decadent treat. “One example could be a fruit-flavored granola that uses protein crisps to add additional nutritional benefits to dairy products like ice cream and yogurt,” Waters maintains. “No sugar added,” “low sugar,” “reduced sugar,” “added protein,” “gluten-free” and “made with natural ingredients” are among the health claims inclusions often make. Inclusions also can provide a “cherry on top” in terms of providing health benefits, manufacturers stress. Inclusions certainly do their job regarding adding flavor to dairy products, with consumers often clamoring for ice cream toppings, for example. They add color, texture, and downright excitement to the frozen dessert experience.” Health benefits “Panned inclusions are also hot right now, such as candy-coated chocolate (like an M&M) in a variety of colors and flavors, like peanuts, cinnamon dolce, and white chocolate. “They add fruit flavors without the sugars,” says Icon Foods’ CEO Thom King. In this segment, the inclusions seeing the greatest level of interest are flavor bits, which are small, roundish morsels that come in a variety of flavors. Portland, Ore.-based Icon Foods works exclusively in the clean label, no-added-sugar space. Flavor profiles like strawberry, vanilla, peach, and blueberry top the list for most launches globally.” “In dairy yogurt, people tend to prefer products that are traditional, local, and suitable for everyday consumption. Many yogurt producers deliver flavor through fruit preparations mixed into product and through granola or candy bits as add-ins,” Jackson explains. “In a recent Innova study, found that 46% of global consumers find flavor to be the No. Yogurt is another avenue for inclusions, according to Jackson. Photo courtesy of ligora via Getty Images. ![]() “Recent innovations showcase bits of almond, peanut butter chips, cinnamon cookie bits, and coconut shavings as ingredients that add texture,” Jackson states. Looking more specifically at ice cream bars, a recent FlavorSum study on the topic reveals inclusions appeal to about 50% of consumers who eat dipped bars, with peanut and bits of caramel popular options, according to their survey. “Mintel further reveals that texture-related terms such as ‘chunky,’ ‘smooth,’ and ‘crunchy’ dominate the charts in ice cream launches across the United States,” she says. Inclusions such as cookie dough, cake bits, and sprinkles are also highly popular as bakery-inspired flavor systems increase in popularity in North American ice cream, Lisa Jackson, director of marketing at Kalamazoo, Mich.-based FlavorSum LLC, tells Dairy Foods. Mochi has been huge in the ice cream space, and the interest around its latest product, Mochimallow, has been no exception, Cardinal says. Pecan Deluxe is seeing a lot of interest around global inspired inclusions. It is more interactive and fun than the usual crunch and many flavor profiles marry well with it.” “Popping candy has made a strong comeback as a favorite item in hard pack ice cream and shakes. “The variegate gives you the ribbon component that you are looking for and the cookie provides texture and additional crunch to really differentiate the product,” Waters says. Looking at ice cream, some the hottest inclusions right now are textured variegates and popping candy. Granolas, crunches, and clusters are a great way to reinvigorate this old classic.” Providing a sales pop “It is imperative for dairy processors to capitalize on these trends by innovating in the space, which inclusions offer a simple and easy way to do. Cottage cheese is having a moment right now thanks to TikTok trends and diet hacks,” she reveals. “Even outside of the traditionally inclusion-centric markets like ice cream and frozen yogurt, inclusions have become imperative. Pecan Deluxe Marketing Coordinator Amanda Cardinal continues that today’s social media landscape also plays a major role. Photo courtesy of vasiliybudarin via Getty Images.
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